OUR HIGH GROWTH TECHNOLOGY

The Four Entrepreneurial Practices 
Sense Of Mission
Creating High Purpose And High Standards
Customer/Product Vision
My Customer, My Product, My Self Respect 
High-speed Innovation
The Necessity To Invent And The Freedom To Act
Self-inspired Behavior
Love What You Do And Get Very Good At Doing It

Beating the natural life cycle of organizations is tough. Of America's 100 biggest companies in 1900 only 16 are still in business! In the beginning, the entrepreneurial spirit fuels the start-up and creates high growth. Growth brings size and the passage of time brings new leaders. These shifts in size and leadership produce a new set of objectives. Planning, streamlining and controlling the enterprise become the new order. Managing this and that become more important than making this and selling that. Meetings, reports, and self-perpetuating bureaucracy erupt on every front. Decline sets in and, unchecked, you're on your way to demise. The only way to fix this mess is to start over with the entrepreneurial basics - the real practices of real builders of business like: Matsushita, Honda, Lever, Branson, Watson, Disney, Walton and Jobs. If you're looking for the bedrock fundamentals of high-growth enterprise, look no further. The key to growth in the hyper-competitive 21st century will be old-fashioned entrepreneurship! 

OUR PRODUCTS AND SERVICES

THE ENTREPRENEURIAL AGE KEYNOTE ADDRESS

Awakening the Spirit Of Enterprise in People, Companies, and Countries

* Copies of The Entrepreneurial Age book are available as optional material.
* We tailor the Keynote to concentrate on the areas of greatest interest to the participants. 

THE SPIRIT OF ENTERPRISE EXECUTIVE OVERVIEW 
Reviving The Spirit Of Enterprise In Your Business

The Spirit Of Enterprise (SOE) Executive Overview is a half-day, compressed version of The Farrell Company's Spirit Of Enterprise Seminar. All the seminar's Application exercises are included. The Seminar was originally based on Larry Farrell's ground-breaking first book, Searching For The Spirit Of Enterprise. The Executive Overview today also draws on the latest research and examples from Farrell's new book, The Entrepreneurial Age. The session has two goals: that participants learn the entrepreneurial basics which propel all high growth enterprise, and examine how those basics can be instilled in 
their own organization.

* All participant materials including The Entrepreneurial Age book, are provided. 
* We tailor Executive Overviews to concentrate on the areas of greatest interest to participants.

THE SPIRIT OF ENTERPRISE SEMINAR
Lessons From Asian, European, and American Entrepreneurs

Our most widely used program, The Spirit Of Enterprise (SOE) Seminar has two overriding goals: That participants learn and start using entrepreneurial basics in their jobs. The rationale is that building and growing a business is very different from managing a business. The seminar offers participants a unique grounding in the bedrock fundamentals of high- growth enterprise.

Entrepreneurial behavior is distilled into a series of business practices that any employee in any company can use. To insure the objective of instilling these practices back on the job, over half the session is devoted to the 14 Application exercises. The Applications ultimately represent participant commitments to raise their individual spirit of enterprise and the company's overall competitiveness. At the close, all the team Applications are collected and delivered to senior management for implementation follow-up. In addition each participant is asked to personally commit to implementing the five highest impact entrepreneurial actions within his/her own area of responsibility the first week back on the job. 

* All participant materials including The Entrepreneurial Age book, are provided. 
* The seminar is designed as a full two day session. However, a one-day version is available. We recommend the 2 day
  version for all clients who can manage the extended schedule. The trade-off is the amount of time available for each team's
  Application discussions and presentations to the full group. 

CORPORATE SPIRIT OF ENTERPRISE TRAINING PROJECT
Customized Seminar And Implementation

For select clients, we will create a customized program, in appearance and content, based on our proprietary Spirit Of Enterprise Seminar. Our "high-growth, entrepreneurial message" will be fully adapted to the client's own business. The end product will be owned by the client, for the exclusive use of client employees. Organization-wide implementation of a Customized Spirit Of Enterprise Training Project is both flexible and cost effective.

In the development phase, we conduct taped interviews across the company and completely re-write our Spirit Of Enterprise Seminar around the client's actual product/market situation. We then produce the customized version in the delivery mode desired: print, video, inter-active computer, etc. We will also train company managers as facilitators to lead their own staffs through the seminar, and/or company trainers as instructors to teach across the entire organization. Whichever delivery and implementation method is preferred by the client, we insure that the entrepreneurial practices learned during the training are applied back on the job. Our unique Beyond The Seminar follow-up service is designed to track and review all the Applications planned in the seminars, with the results reported to management.

We provide everything the client will need to make the project successful:
  1. Creating, writing and producing the company customized version of our Spirit Of Enterprise Seminar.
  2. Facilitator/instructor training for the organization's own staff.
  3. All instructor teaching materials and participant learning materials.
  4. Beyond The Seminar follow-up implementation services.